We'll help your business grow. In a flash.
Want proof that your agency is having an impact on the numbers that matter to you? Meet your new external growth team. We're ROI obsessed.
Your ROI is the only thing that matters to us.
0%
Return on investment
What if you saw $267 in sales for every $100 invested in an inbound marketing program after 18 months? This office furniture supplier did.
0%
more sales
What if you could more than double sales of one product in a single year, increasing revenue by $360K? This pool company did.
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more students
What if you could increase your registrations by 14%, increasing profit by $150K USD? This training company did.
Tell us what hurts
Choose a problem to reveal the solutions.
POOR WEBSITE TRAFFIC?
“We aren't attracting the right people and generating leads.”
YOU NEED INBOUND MARKETING to get the right content to the right person at the right time
How we can help
- Understanding who you're trying to reach and what they're looking for (aka a persona)
- Mapping your ideal customer's journey to purchase and beyond
- Developing helpful, engaging content that will bring your persona to your site through organic search
- Creating digital ad campaigns that inspire your persona to click
- Presenting a desirable offer that turns your persona into a lead
- Implementing personalized marketing automation to qualify and nurture leads
- Tracking and measuring performance so you can make improvements and determine ROI
closing rates SUCK?
“We're having trouble nurturing leads and closing opportunities.”
YOU NEED SALES ENABLEMENT to nurture your leads and close sales faster
How we can help
Automating lead scoring so that only marketing qualified leads are handed off to sales
Implementing a new CRM system for you, or integrating with the one you're currently using
Ensuring your deal pipeline is visible to everyone that needs to see it
- Automating routine sales emails and reminders
- Designing interesting and helpful sales collateral to nurture your opportunities
- Designing branded templates for different stages of your sales process
- Tracking, measuring and modifying elements of your program to maximize sales performance
Frustrated Customers?
“We can't figure out how to make customers happy.”
YOU NEED TO DELIGHT YOUR CUSTOMERS to turn them into repeat buyers and promoters
How we can help
- Helpful, well-timed, easy-to-access post-sale support and resources
- Creative ways to tell your customers you appreciate them
- A strategy to respond to customer questions and complaints on multiple platforms
- Ways to collect customer feedback and use it to improve your products and processes
- Ways to encourage customers to post reviews and reward them for making referrals
- Performance measurement so you can make improvements and determine ROI
We influence every stage in your customer’s journey, from stranger to super-fan. Call it full funnel. Or just call it awesome.
We call it "growth as a service"
Strategic consulting
We help clients get clear on their ideal customer, KPIs and digital strategy to ensure everything aligns with their business objectives and growth targets. If you're launching a new product or have an established business that needs some fresh thinking, we can help.
Growth-focused buyers' journeys
Whether you need an inbound marketing campaign, automated sales pipeline or personalized customer on-boarding, we identify the target persona, research their motivators, map their journey and design a conversion funnel with measurable ROI.
Data-driven optimization
Growth hacking is the name of this game! We track everything—search engine ranking, return on ad spend, email open rates, conversion rates, average order value and more—ensuring we measure what matters most and design new experiments to maximize the performance of your program.
Human_Code has grown our business, one line at a time, with everything from ads and inbound campaigns to automated emails to delight customers. They’ve increased our sales and given us the confidence to take risks. We’re even selling hot tubs online, now. #trust
Stacey Holditch, Controller, Buds Spas and Pools
PARTNER
Sick of the jargon? Get our free growth marketing glossary
IN PURSUIT OF GREATNESS
12 James Street North, Suite 302
Hamilton, ON L8R 2J9
905.529.6005
hello@humancode.ca