Beatties
Beatties came to us ready for a brand refresh that would both honor their deep history and position them for continued growth. Through leadership interviews and employee focus groups, we uncovered the essence of who Beatties is and what they stand for. With those insights, we created a modernized brand identity, developed a comprehensive internal brand guide to unify their voice and culture, and launched a redesigned website that brought their new story and visual system to life.
Brand Refresh
Establish Brand Strategy & Architecture
Modernize Logo & Visual System
Refine Brand Story & Messaging
Crystallize Positioning & Value Proposition
Prepare Brand Guidelines
Update Website & Content Strategy
New Stationary & Sales Collateral
New Signage, Vehicles & Apparel
Let’s turn smart thinking into standout work.
From insight to impact, we help brands move and move people.